✦ Available for new projects

Words that
inform,
entertain &
convert.

I'm Mayowa

A professional SEO content writer and specialist with over 6 years of experience crafting engaging and high-impact content across iGaming, Finance, Crypto, Web3, and Sports.

Writing niches

iGamingFinancial WritingCryptocurrencyWeb3SportsBlockchain
46.3%
Avg. client engagement uplift
24/7
Available for urgent projects
5+
Core writing niches
Mayowa Durojaiye — professional writer
✍ SEO Content Manager
Based in
📍 Ontario, Canada
Status
Open to work
46.3%
Engagement uplift

Trusted by

Casino Brothers
Skin Lords
BC Brothers
Growth Leads
Ruck
WhatsonTech
Zentury

Selected Work

Writing that converts.

Commission a piece →

About Mayowa

My SEO Content Approach

I create content with a simple goal: make it useful for readers, easy for search engines to understand, and valuable to the businesses I work with.

My Four Principles

  1. Research Before Writing

    I follow detailed content briefs, study search intent, review competitors, and understand the topic before writing the first word.

  2. Write for People First

    Clear grammar, natural language, strong structure, and engaging writing always come first. SEO should improve the content, not make it sound robotic.

  3. Build SEO Into the Content

    I strategically incorporate target keywords, supporting terms, internal links, headings, and other SEO elements without sacrificing readability.

  4. Optimize for Publishing

    From formatting and metadata to on-page SEO and final quality checks, I make sure every article is ready to perform once it goes live.

Niches I've Mastered

iGaming ReviewsSports WritingGame GuidesHow-To ContentCryptocurrencyTechnologyFinance
Mayowa Durojaiye

Skills

Core Expertise

Keyword research, search-intent mapping, internal linking, editing and on-page SEO, working together to improve rankings, traffic and conversions.

SEO Strategy

  • SEO Content Strategy
  • Keyword Research & Topic Clustering
  • Search Intent Mapping
  • On-Page SEO
  • Internal Linking Strategy

Writing

  • Long-Form SEO Writing
  • iGaming & Affiliate Content
  • Thought Leadership & Case Studies
  • UX Writing

Editing & Audits

  • Editing & QA
  • Content Audit & Gap Analysis
  • Link Quality Assessment
  • Version Control for Content

Tools & Analysis

  • WordPress & Headless CMS
  • Google Search Console
  • Analytical Skills
  • Organization Skills

Hiring for a casino, sportsbook or affiliate site? See how I work as an iGaming SEO content writer →

Client voices

Trusted by brands that
mean business.

"

I’ve had the opportunity to work with Mayowa on several projects over the past two years, including projects with BetBrothers and Growth Leads. During this time, I’ve consistently seen him deliver quality work and meet deadlines.

One thing that stands out about Mayowa is the quality of his writing. He takes the time to properly research his topics and produces clear, well-written content. He is also very work-oriented and committed to giving his best to every project he takes on.

Mayowa is someone I’ve enjoyed working with, and based on my experience, I would be happy to recommend him for future projects.

J
Jacob Peter
SEO Content Manager, GrowthLeads
"

Hands down one of the best content writers I've worked with. Since Mayowa joined us, our user retention on iGaming topics has measurably improved.

L
Laura Chen
Content Manager, SpinHub Media
"

Mayowa's financial content drove a 40% engagement increase across our channels. He has a rare gift for balancing accuracy with genuine readability.

M
Michael Obi
Marketing Director, FinEdge Global
"

He explained Web3 without oversimplifying it — and without losing our brand voice. That's a harder skill to find than most people realise.

A
Amelia Ruiz
Head of Communications, NovaChain Labs

From the desk

Latest writing.

Read all writing →

Let's work together

Your brand deserves
words that work.

I'm available 24/7 for urgent projects and take on limited engagements to maintain quality. If you have something worth saying, let's say it right.

Get in touch →Browse my work
LinkedInXEmail

📍 Ontario, Canada · Available globally